A pie chart outlining the distribution of the membership charges charged on fan communication apps, like Bubble, has circulated on-line—sparking heated dialogue amongst Okay-Pop followers in Korea.
According to the chart, sourced from SM Entertainment‘s IT affiliate Dear U and Hanwha Investment & Securities, a single subscribing consumer’s membership price (set round ₩4,500 KRW (about $3.32 USD) per thirty days per artist) is cut up amongst three service suppliers.
The app developer (Dear U) takes 40% of the price (₩1,800 KRW (about $1.33 USD)), whereas the app platforms—just like the Apple or Google—take 30% (₩1,350 KRW (about $1.00 USD)), and the artist’s administration takes the remaining 30% (₩1,350 KRW (about $1.00 USD)). It is assumed, then, that the artists are paid a portion of the 30% that the administration takes—relying on how their contracts are drafted.
That mentioned, Okay-Pop followers estimated an artist on such apps would possibly make someplace between ₩300 KRW (about $0.22 USD) and ₩600 KRW (about $0.44 USD) per subscribing consumer…
…and mentioned if such “facet revenue” would even matter to the artists. If an artist had tens of 1000’s of subscribing customers, the facet revenue can be substantial—mentioned Koreans throughout on-line communities.
- “If I had been an idol, I’d do it totally free since I’d like speaking to the followers. How a lot I make off it will don’t have anything to do with it. LOL.”
- “I don’t assume idols are on Bubble to make a residing. It’s extra wish to maintain the fandom energetic. Otherwise, their popularities would dwindle.”
- “I believe, normally, apps like Bubble works properly for idols who aren’t snug with expressing themselves in public. Like, I subscribe to an idol who didn’t frequent their fan cafe or their social media. But as soon as on Bubble, there have been tons of messages—with little updates and candy reminders… I discovered it definitely worth the price.”
- “Google and Apple taking 30% of the price… Whenever an in-app buy is made, just like the membership price, the ‘platforms’ take a portion of it it doesn’t matter what.”
- “So… My biases most likely aren’t making all an excessive amount of…”
- “Wow. Talk about making straightforward cash.”
- “You imply idols get to earn cash by dropping by an app and leaving a couple of messages each month? Wow.”
But for an artist with lower than a big quantity of subscribing customers, the facet revenue wouldn’t be definitely worth the “effort and time” going into being energetic on the apps.
- “I hate that Okay-Pop put a worth on communication…”
- “If the administration will get 30% after which splits it with the artist, then it means the artists aren’t making all that a lot from the apps. A few cents, at most.”
- “Platforms, like Google and Apple, are the true winners right here… Anyway, I’m grateful that my bias comes by usually even once they aren’t making a ton of cash from the app.”
- “Assuming the 30% is cut up 5:5, that’d be like ₩600 KRW (about $0.44 USD) per subscribing consumer… Meaning the actor I subscribe to barely makes ₩60,000 KRW (about $44.20 USD) a month.”
- “An artist would wish 1K subscribing customers to make ₩675,000 KRW (about $498 USD), and that’s assuming the 30% is cut up even between the administration and the artist. That’s nothing. Sure, for non-celebrities, sending a few messages every week and being paid would possibly sound like straightforward cash. But for celebrities… It’s an insignificant sum of money. I ponder if any idol is making over ₩3.00 million KRW (about $2,210 USD) from the apps alone. They would wish over 5K subscribing customers. Who’d have that form of a paying pool of subscribing customers?”
- “Based on how little they make from the communication… It explains why a few of them are barely energetic on these apps.”
- “Doesn’t matter how a lot they receives a commission. The concept is that they do receives a commission. And a few of them do have a subscribing consumer pool massive sufficient to match to an everyday worker’s paycheck every month. To make that form of cash by sending a few messages? Yet it’s uncommon for idols to ship 10+ messages. I’d say 5+ is extra frequent. And we settle for that to be sufficient… like, we predict half-hour of their time is suitable. Something’s flawed there. How a lot they make off the apps shouldn’t matter; The nature of their careers include speaking with the followers. If they need to cost the followers for it, then they higher put in some work.”
The dialogue stays heated, because it comes amid (G)I-DLE followers expressing discontent over the group’s inactivity on Bubble.
(G)I-DLE Fans Are Furious Over The Group’s Inactivity On Paid Communication Platforms
Share This Post
Source: www.koreaboo.com